SAGA CARE AT HOME CAMPAIGNS
With the right homecare campaign
A selection of different stories within a healthcare campaign. I avoided the traditional carer and client led imagery, and focused on emotive quotes created especially to feel warm and welcoming. Each was paired with a homely image in line with Saga group’s guidelines.
The little things campaign
With limited budget I had an idea to create a project from scratch that was well within the limitations of the corporate brand guidelines. This is a project that I was fully responsible for, from initial concept, through to planning, photography and finally printed artwork. This is a set where I focused on the little things that the carers do to help the lives of their clients.